The letter worked.And here you are.
Go behind the scenes.
Ozric Vondervelden · 1st
Accelerating solar adoption through innovation
The streets you’ve worked.
Neighbours of your last install saw panels go up, and scaffolding come down. This ‘social proof’ opportunity is not to be missed – people are 89%* more likely to install solar if they personally know someone who already has. Mail the neighbours with accurate quotes that answer the question they’re already thinking. Even incentivise it, and pay your customers for each neighbour who signs.
* Serra-Coch et al., Heliyon, 2023
And streets you haven’t.
Every home in Great Britain can be reached even if they’re not actively looking. Instead of competing with other installers over the same customer, create your own market. We can filter out rented properties, those with existing solar, and target properties with high energy use.
For the price of a stamp.
Today’s methods of acquiring customers range from £500 to £3,000 per customer. Direct Mail is far more targeted and economic. Reach your perfect customer with hyper-personalised mail, printed and mailed for less than the price of a stamp.
Proof.
“YourPower’s tech gives any homeowner an instant snapshot of their roof’s potential and, crucially, an estimate on the spot. For us, that’s gold.” – Heatable.
“With direct mail, our cost per customer was significantly less than our other marketing channels.” – Oxford Green Energy.